INVARIANSI PENGUKURAN GENDER SOCIAL MEDIA ENGAGEMENT SCALES FOR ADOLESCENT (SMES-A) VERSI INDONESIA

Abstract

Background: Social Media Engagement Scales for Adolescent (SMES-A) is a
measurement tool that measures adolescents' engagement in using social media
consisting of 11 items with three dimensions, namely cognitive engagement,
affective engagement, and behavioral engagement. Objective: This study aims
to conduct a confirmatory factor analysis and test the gender measurement
invariance of the Indonesian version of the SMES-A in order to produce a scale
that has good psychometric characteristics. Method: This study was conducted
on the criteria of subjects aged 11-21 years totaling 851 using Confirmatory
Factor Analyses (CFA) statistical procedures first and then continued with
measurement invariance. Result: Based on the results of Confirmatory Factor
Analyses (CFA) shows that the factor structure of the Indonesian version of the
SMES-A with three factors fits the data and there is gender measurement
invariance. Conclusion: The Indonesian version of the SMES-A measurement
tool does not have measurement bias based on gender group differences.