INSTAGRAM AS A REFERENCE FOR STUDENT BODY IMAGE

Abstract

This study aims to determine the body image of female students using Instagram at the Faculty of Psychology, University X. The popularity of social media Instagram makes female students unable to resist the development of communication technology. Instagram has become a phenomenon as one of the biggest magnets in shaping one's character by becoming a body image tool by showing various physical advantages shown through uploaded content or posts. Posting pictures about attractive physical appearances raises the ideal beauty standard which causes female students to judge themselves as less attractive than the photos/videos uploaded to the media. This study is a qualitative research with phenomenological research type, where the researcher uses 5 subjects to be interviewed. The results of this study indicate that the five subjects who have been interviewed by the researchers have a description of the specific criteria to describe the ideal body (perfect body image type) they want.