SULTON, Muhammad; DARIANTO, Darianto; LAILIYAH, Elliv Hidayatul; PURWANTI, Ika. PERSEPSI MANFAAT DAN KEMUDAHAN PENGGUNAAN APLIKASI, EKUITAS MEREK, E-WOM TERHADAP MINAT BELI DI E-COMMERCE. Jurnal Riset Entrepreneurship, [S. l.], v. 6, n. 2, p. 109–122, 2023. DOI: 10.30587/jre.v6i2.6144. Disponível em: https://journal.umg.ac.id/index.php/jre/article/view/6144. Acesso em: 5 jun. 2025.