HUDAH, Nurhul; SUKARIS, Sukaris. Decoding Consumer Purchase Decisions: The Strategic Role of Digital Marketing, Pricing, and Product Quality. INNOVATION RESEARCH JOURNAL, [S. l.], v. 7, n. 1, p. 35–45, 2026. DOI: 10.30587/innovation.v7i1.11355. Disponível em: https://journal.umg.ac.id/index.php/innovation/article/view/11355. Acesso em: 15 jun. 2026.