FRAMEWORK : THE EFFECT BETWEEN PEER CONFORMITY AND SELF-CONTROL ON A HEDONIC LIFESTYLE

Abstract

This research is preliminary research. Each individual has his own unique style, so each individual must have the desire to look and be well-guided by his environment. This is due to the lifestyle displayed following fashion trends. Nowadays, hedonistic lifestyles are increasingly rife and most of them earn money from their parents and the behavior that is in demand by them is a walk to malls and cafes. For example, the campus environment, when the individual is in a friendship group then the individual will follow the behavior or appearance in the group so that the individual will feel comfortable, not feel inferior, and make it easier for the individual to interact with the group. These problems are due to a lack of self-control in the individual. If the individual has low self-control then the higher the hedonistic lifestyle in the individual, and vice versa. To determine the effect of peer conformity and self-control on hedonic lifestyle on students. This research uses a quantitative research type with a survey method. The subjects in this study were students, with a total population of 249 students. The scale used is a hedonic lifestyle scale, a peer conformity scale, and a self-control scale. Data analysis using multiple linear regression test.